Content Creator

Develop written and audio visual content, creating content that can be used across a variety of media including digital, social media, broadcast or print.

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Apprenticeship Overview.

Apprenticeship Length
15 Months
How will you learn
Blended Learning using our interactive virtual learning environment and set block weeks at the campus.
What will you gain
An apprenticeship qualification indicating the final grade (awarded through the ESFA)
Typical Jobs
Content assistant, Content Creator, Content Producer, Junior Content Producer, Social Media Assistant, Social Media Co-ordinator, Social Media Executive
Content Creator
A content creator works to a brief. They research, prepare and develop the messaging to maximise audience engagement. They capture the strategy and objectives of the brand and needs of the customer, client or business. The content they create can be used as part of media, advertising, documenting and marketing campaigns.
How you will be assessed:
20% off-the-job training is anything that can help you gain new knowledge, skills and behaviours in your role. This programme is 12 months in duration, therefore a minimum of 390 hours of off-the-job training is required. Examples of off the job (OTJ) training are below:

Project with report

You will complete a project and write a report. You will be asked to complete a project. The title and scope must be agreed with the EPAO at the gateway. The report should be a maximum of 1500 words (with a 10% tolerance).

You will have 4 weeks to complete the project and submit the report to the EPAO.

You need to prepare and give a presentation to an independent assessor. Your presentation slides and any supporting materials should be submitted at the same time as the project output. The presentation with questions will last at least 30 minutes. The independent assessor will ask at least 5 questions about the project and presentation.

Professional discussion underpinned by a portfolio of evidence

You will have a professional professional discussion with an independent assessor. It will last 60 minutes. They will ask you at least 7 questions. The questions will be about certain aspects of your occupation. You need to compile a portfolio of evidence before the EPA gateway. You can use it to help answer the questions.

The EPAO will confirm where and when each assessment method will take place.

End Point Assessment (EPA)

An EPA is an assessment at the end of your apprenticeship. It will assess you against the knowledge, skills, and behaviours (KSBs) in the occupational standard. Your training will cover the KSBs. The EPA is your opportunity to show an independent assessor how well you can carry out the occupation you have been trained for.

Your employer will choose an end-point assessment organisation (EPAO) to deliver the EPA. Your employer and training provider should tell you what to expect and how to prepare for your EPA. The length of the training for this apprenticeship is typically 15 months. The EPA period is typically 3 months.

The overall grades available for this apprenticeship are:

  • fail
  • pass
  • merit
  • distinction

When you pass the EPA, you will be awarded your apprenticeship certificate

EPA Components:
  • Component 1 – Workplace observation
  • Component 2 – A set brief test
  •  Component 3 – Professional Discussion

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